Protect Your Company’s Collaborative Spaces – You need to be prepared to lock out former workers from your online network once they leave. Good article from the people at GIGAOM
United Way hopes to net new donors via social media – When one of United Way’s 500 cause members on Facebook asked her friends to donate money to the charitable organization in lieu of buying her birthday gifts, officials at the Greater Dayton agency were not only pleasantly surprised but excited about the possibilities for future fundraising.
Obama’s Facebook advice: Making a prez: The Swamp – "Let me give you some very practical tips,'' the president told the high schooler. "First of all, I want everybody here to be careful about what you post on Facebook.
EduFire Raises $1.3 Million For Video Education Platform – EduFire, the startup that offers online video classes for a variety of subjects, has raised $1.3 million in Series A funding from Battery Ventures, with Google AdSense godfather Gokul Rajaram and Western Technology Investment participating.
The Top 20 VC Bloggers (September 2009) – When it comes to lists of top VCs, one of our favorites is the top VC bloggers. Larry Cheng, a partner at Fidelity Ventures, started keeping just such a list last May, based on how many subscribers each VC blogger has on Google Reader. This morning he updated his VC blogger leaderboard. The top 20 are below, all 100 are on his own blog, Thinking About Thinking (No. 71).
Smart.fm: How Well Do You Know Your Facebook Friends? – Smart.fm aims to act as a full-fledge learning platform, wherein users can access the site, say “I want to learn about this topic” and be presented with tools, quizzes and world lists that test memory retention and understanding. There is a social element too, and users can both add their own information to existing courses, and share their learning schedules, remix content and ask and offer help.
While the companies are not each others' biggest rivals, they are increasingly competing with each other.
This follows years of enjoying one of the coziest relationships in Silicon Valley — one that will now get more complicated as the companies compete in more areas.
10 Incredibly Cool DIY Projects – 2009 Backyard Genius Awards – Popular Mechanics – To create an incredibly cool car-crusher or oversize rocket or solar-pedal powered contraption that the world had no idea it needed takes brilliance, determination and a healthy dose of crazy. The winners of our Backyard Genius Awards have all those qualities, and we salute them for it.
Security Threat: WordPress Under Attack – To prevent this attack, if you have not done so already, update your WordPress install immediately to the latest version. Change all your passwords to a strong password (cough), including WordPress blog access for all users, database, FTP, control panels, etc. These are all highly recommended procedures.
WordPress › Blog » How to Keep WordPress Secure – Right now there is a worm making its way around old, unpatched versions of WordPress. This particular worm, like many before it, is clever: it registers a user, uses a security bug (fixed earlier in the year) to allow evaluated code to be executed through the permalink structure, makes itself an admin, then uses JavaScript to hide itself when you look at users page, attempts to clean up after itself, then goes quiet so you never notice while it inserts hidden spam and malware into your old posts.
Improve Keyword Conversion Rates with Google Analytics – When you check all of your carefully selected and researched keywords, the results put a smile on your face because they are in the top spots in each of the search engines. You then look at your site traffic numbers for these keywords, and they are higher than ever. Then you scratch your head and ask, “Why are conversions so low?” Take a breath: the answer can be found in your Google Analytics data.
Bit.ly Launches J.mp to Save You Two Characters – Need to save two characters in a tweet? You could rework your wording a bit (change “people” to “ppl” or “for” to “4” for example), or, if your tweet includes a link, you could turn to a shorter URL.
Bit.ly, Twitter’s default shortener, is already plenty short, but if you want the same experience in two less characters, you can now use j.mp, which appears to simply be bit.ly rebranded with a new URL.
Bad Neighborhood – Link Exchange Tool – Text links are an important factor in today's search engine optimization, and exchanging links with other websites is a good way to get them. However, doing a link exchange with a website that is penalized can have some detrimental results.
Is Google Using A Privacy Double Standard? – On one hand Google doesn't abuse your data and personal information, other hand if the government and legal system comes knocking your information might not be safe from their eyes.
Inline Validation in Web Forms – Okay we all agree validating forms is a must. Getting your forms to validate and heck even work sometimes is a real pain. Alistapart has agreat tutorial on how to do it inline.
Get Ready for HTML 5 – HTML5 is here if you like it or not. It will most likely revolutionize the Web.
EBay Is Said to Have a Deal to Sell Skype – NYTimes.com – EBay plans to announce on Tuesday a deal to sell its Skype Internet calling division to a group of private investors, according to two people briefed on the company’s plans.
The Mobile Payment Rivalry Heats Up – First there was the OS wars then the Browser Wars and then the Social Media platform wars. Now there's the micro payment wars.
Twitter’s Massive Growth Spawns Second Web Hosting Facility – Finally Twitter is starting to scale or are they? A new hosting facility will help with the load. But we can only wait to see if it will really help the Twitter infrastructure.
Matt Cutts, the head of Google’s webspam team, gave a talk at Wordcamp San Francisco this past May (5/30/09). He points out the do’s and don’ts for keeping a blog.
Ready for a Mobile (Advertising) Storm? – Website Magazine – Website Magazine – A report from Juniper Research has found that growing consumer adoption of mobile Internet services and heightened brand engagement with mobile services will be reflected in a sharp increase in expenditure on mobile Internet advertising. How much of an increase? According to the report, ad spend on the mobile Internet will reach $500 million globally in 2009 and rise to nearly $2 billion per year by 2014.
The plugin is extremely easy to add if you are using one of the latest versions of WordPress. Simply download the zip file and upload it through your WordPress administration panel. You can then choose your settings for the plugin under your WordPress "Settings" section – either a text-only link or a small image and text link, and whether to add the link to every post.
Snow Leopard review – A very thorough review of Apple's new Snow Leopard OS at Engadet
EASTER EGG: Yelp Is the iPhone’s First Augmented Reality App – This makes your iPhone just that much more cooler and helpful. Augmented reality uses your iPhone’s camera, GPS, and compass to show virtual items in the real world. Put your camera in front of a restaurant and it will come up with info, or use it to find nearby Twitter users
Social Networks: Boomers Feel Left Out – Even though baby boomers make up more than one quarter of all US Internet users, and even though the majority of this group spends over five hour per week online, a new survey by Burst Media found that only 14% of boomers feel that the content on the Internet is focused on people their age.
5 Social Media Lessons Learned from Whole Foods – Whole Foods is into using Social Media. The best way to improve your own company's use of social media is to learn from others. Check out the case study on Mashable.
Fanbase Launches Wikipedia-Style Directory Of All Things Sports – Billed as the web’s “largest almanac of pro and college athletes, built entirely by fans”, Fanbase is today launching its directory of all things sports to the world after 18 months of work and a few months of public beta. Backed by $5 million in venture capital from Benchmark, Fanbase’s aim is to mobilize and unite fans around pages of any athlete or sports team at any level.
10 Best Ways to Backup Data – by Digital Trends 2009 08/23 – Most computer users recognize the importance of backing up key files on a regular basis — be it documents, music, irreplaceable photos and camcorder footage — but not everyone is aware of how to go about doing it, and which products are needed to pull it off. Here we look at a handful of top-rated backup solutions to help you make a suitable choice based on your needs and budget.
FastStone Image Viewer, Screen Capture, Photo Resizer … – An image converter / resizer intended to enable users especially digital camera owners to convert, rename, resize, crop, rotate, change color depth, add text and watermark to images in a quick and easy BATCH mode.
How Google’s Caffeine Will Impact PPC – ClickZ – Every once in a while Google makes a major algorithmic change to its organic results. In reality, its organic algorithm changes at least monthly, if not more frequently, but the major changes are sometimes announced. Even when they aren't, these changes are quickly named by the industry, like hurricanes named at the time they prove themselves able to do damage.
Tim Ferris, author of the 4 hour work week, gave a talk at the Wordcamp San Francisco about blogging and how to do it without burning out. He gives great suggestions. A must watch.
Some key points:
Find out when you do your best writing
Print out your most important posts after you write them and edit them by hand
Aim to remove 10% to 20% of the post everytime
Ignore SEO, during the first draft
When you try and optimize right away it reads like you were trying to optimize it and not like there is value there for the reader
After the first draft you can use Google’s keyword tool to help optimize the article. Don’t over do it
Try to make sure the post can only be catagorized by one topic. More than one topic in a post can split up your anchor text in link backs.
There is no correlation to the amount of time you spend on a video to the success of the video
Often simpler and shorter is better
Not suggested to just post a video with no text. Standalone videos don’t do as well as videos that have text in the post as well.
Text spreads through the search engines much faster than video
At least summarize what you say in the video or what the video is about
Most of all have fun with your posts. If you don’t appear to be having fun posting your readers are going to have fun reading it
We all want to rank high in the search engine rankings. But often we just don’t know how. WordPress, the premier open source blogging software, is pretty good for SEO out of the box, but like all things it can be better.
Enter SEO Ultimate, from SEO Design Solutions. This plugin is the key ingredient to get your site properly SEOed in WordPress. Below is a video the developer produced showing off his product:
Title Rewriter – Lets you format the <title> tags of posts, pages, categories, tags, archives, search results, the blog homepage, and more.
Noindex Manager – Lets you add the noindex meta robots instruction to archives, comment feeds, the login page, and more.
Meta Editor – Lets you edit the meta descriptions/keywords for your posts, pages, and homepage. Also lets you enter verification meta codes and give code instructions to search engine spiders.
Canonicalizer – Inserts tags for your homepage and each of your posts, Pages, categories, tags, date archives, and author archives.
404 Monitor – Logs 404 errors generated on your blog.
Try it out. I like it so far. If you are still stumped and need some help please give us a call to setup a one-on-one consultation.
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Matt Cutts, the head of Google’s webspam team, gave a talk at Wordcamp San Francisco this past May (5/30/09). He points out the do’s and don’ts for keeping a blog.
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