Posts Tagged ‘strategy’

Bookmarks for January 12th

Wednesday, January 13th, 2010

These are my links for January 12th:

Bookmarks for January 11th through January 12th

Tuesday, January 12th, 2010

These are my links for January 11th through January 12th:

Bookmarks for December 28th

Monday, December 28th, 2009

These are my links for December 28th:

Link Report for October 31st through November 2nd

Tuesday, November 3rd, 2009

The Link Report

This is the Link Report for October 31st through November 2nd:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Scamville: The Social Gaming Ecosystem Of Hell – These games try to get people to pay cash for in game currency so they can level up faster and have a better overall experience.

  • How To Spam Facebook Like A Pro: An Insiders Confession – Facebook is more the wild west than the Internet as a whole. IMHO
  • Twitter Lists Are Here to Stay – Deal With It – @philbaumann's take on Twitter Lists
  • SEOmoz | Third-Party Affiliate Programs: Roll Your Own Instead – One of the best ways to build inbound links is to create an affiliate program. It's also a great way to drive real customer traffic from related sites.
  • Google’s Eric Schmidt on What the Web Will Look Like in 5 Years – Google CEO Eric Schmidt envisions a radically changed internet five years from now: dominated by Chinese-language and social media content, delivered over super-fast bandwidth in real time. Figuring out how to rank real-time social content is "the great challenge of the age," Schmidt said in an interview in front of thousands of CIOs and IT Directors at last week's Gartner Symposium/ITxpo Orlando 2009.
  • Video SEO Tips – Getting Started – Online Marketing Blog – If you’re attempting to improve search rankings for your web pages, these days it’s no longer an option not to optimize digital assets. With search engines incorporating video, images and news into standard search results, marketers have the opportunity to achieve increased visibility by implementing video SEO principles.
  • Link Report for September 30th through October 29th

    Monday, November 2nd, 2009

    The Link Report

    This is the Link Report for September 30th through October 29th:

    Please feel free to post your thoughts in the comment section below

    To see all of our links please visit our Delicious page at Facebook Revamps its Privacy Policy – Earlier this year, Facebook was hammered for changes it made to its Terms of Service. The result was an uproar that eventually led to the Facebook Democracy, an initiative by Facebook to let users vote and comment on its governing documents.

  • Rand Fishkin: SEO, Mentors & What Pisses Him Off » aimClear Search Marketing Blog – Rand Fishkin is a singular personality and, to those in the SEO industry, needs little introduction. Having “started playing” with Microsoft FrontPage WYSIWYG web page software in 1993 as a high school student, he’s grown his company SEOmoz to take its place amongst the most recognized brands in search.
  • iMedia Connection: How to be a good social media listener – At this point, most digital marketers understand why they need to monitor the conversations that are happening on the social web. But in doing so, are they really listening? It's one thing to know what is being said about your brand on social networks. But it's quite another to draw actionable insights around which future campaigns and communications can be crafted.
  • Mobile And Social Platforms Want To Be The King Of Local Search – The study shows that the web generally, but in particular mobile and social network search, are increasingly factors fueling growth in the overall search market. This grew to 21.9 billion total US searches in June 2009, a year-on-year increase of 31%.
  • 10 Small Business Social Media Marketing Tips – Begin by outlining clear goals for your social media marketing efforts and figuring out how you’ll measure success. Once you’ve outlined your goals, let’s look at 10 great ways you can begin to leverage social media for your marketing efforts.
  • Why Branding Matters to Small Businesses – Search Engine Guide Blog – The power of branding and why branding is key to success.
  • How to Earn Respect in Social Media – Search Engine Watch (SEW) – Just because you sell a product or a service that is the top selling or highest rated in the industry doesn't mean people will listen to you when you arrive. Announcing your arrival doesn't gain you immediate respect. You won't suddenly have a band of followers once you strike up a conversation or answer a question or two on a topic.
  • Facebook’s ‘Reconnect’ Strategy is Brilliant – Recently, in addition to giving you suggestions to which friends you might add to your profile, Facebook also started enticing users to reconnect and engage less active users. The campaign has partly backfired, as some of the recommendations were dead people and ex-lovers, but I still think it’s brilliant, and a good sign that Facebook has a clear strategy laid out for the future.
  • Similar Images Search Graduates from Google Labs – Back in April, Google launched a new search feature in Labs that allowed users to find similar images.

    Initially rolled out for select images only, the capability is now being rolled out for what seems to be the majority of images in Google image search. This is particularly useful when search terms include homonyms, we think; and we applaud Google for removing a major pain point in our searches for pics of Tesla the band as opposed to Tesla the scientist or Tesla the automotive brand.

  • BuddyPress.org – BuddyPress is a suite of WordPress plugins and themes, each adding a distinct new feature. BuddyPress contains all the features you’d expect from WordPress but aims to let members socially interact.
  • Daily Link Report for September 9th

    Wednesday, September 9th, 2009

    The Link Report

    This is the Daily Link Report for September 9th

    Please feel free to post your thoughts in the comment section below

    To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

    • Social Media for B2B – Search Engine Watch (SEW) – Many business-to-business (B2B) companies are struggling with what their social media strategy should be, or if they should even have one. Unfortunately, many executives incorrectly believe that social media isn't applicable for their B2B company. Rather, they think it's something reserved for business-to-consumer (B2C) companies.
    • Social Media and the Impact on Network Security | Search Engine Journal – There are many pros for social media. You can use social media to augment traditional public relations and communications strategies. You can build a profile and a brand and reach a wider audience. You are more engaging and can communicate directly with customers and the public. Your employees can provide value well beyond the 9 to 5 work hours. Social media has become necessary to fill the void as the media/newspapers have closed down or cut reporting staff recently. You can supplement existing partnership capabilities with tools such as podcasts, Twitter, LinkedIn and Facebook to accelerate the sharing of knowledge, increase teamwork and enhance communication between co-workers.
    • Did @PhilBaumann Just Save Follow Friday? – A better way to utilize #followfriday's power
    • Google Preps To Turn On Chrome Extensions – Good news for those Firefox users who really want to switch to Chrome but fear living a day without extensions, that day is here. Or, at least, near. Google today announced that it was turning on extension support in Chrome by default in all the new developer builds (in Windows) from now on.
    • In other news, we got to see the Palm Pixi today. It’s not too bad (but, really, no Wi-Fi?) – You get the feeling that Palm had something to hide today. On the surface that makes no sense, considering it officially announced the Pixi, the company’s second webOS-based phone, this morning. (The company’s first webOS phone, the Pre, launched to much fanfare last June, owing to an almost Bill Goldberg winning streak-like level of hype.) But as you’re already aware, Apple had an announcement or two of its own today, including the inclusion of a digital camera on the iPod nano. It’s unfortunate, but Apple events are really the black holes of this industry: on Apple event days, no other tech news can escape out into the wild. That is to say, unless your company name is Apple, Inc., you’d be better served laying low for the day, and make any announcements later in the week.
    • Google Books Investigation: Congress is Now Involved – The entire Google Books affair has turned into one complicated mess.

      Here’s a recap of what’s been happening: In late 2008, Google (Google), The Authors Guild, and the Association of American Publishers came to an agreement over Google Books, which lets you search and read millions of scanned manuscripts. The agreement settled copyright issues and gave publishers and authors a cut of the revenue Google generated. For a long time, we thought that was the end of the matter.

    • Google Proposes Micropayment System To Rescue Newspapers – Despite their frosty relationship, Google is proposing a micropayment system that could give the newspaper industry a way to charge for its online content. According to the Nieman Journalism Lab, the micropayment system will be based on Google Checkout and be available within a year “to both Google and non-Google properties.”
    • Google Says Domain Registrations Don’t Affect SEO, Or Do They? – Over at Search Engine Roundtable today, Barry Schwartz writes about the latest comments from Google about domain registration and its impact on SEO/search rankings. In this case, it’s Google employee John Mueller suggesting in a Google Webmaster Help forum thread that Google doesn’t look at the length of a domain registration.
    • 5 Ways to Pimp Your FireFox Address Bar | Search Engine Journal – The address bar is where you see the full URL of the current page. This is the only bar in FireFox I always have in front of my eyes (I may have some of the bars hidden when I need more space but this one is always active).
    • Yahoo Launches New Contacts API | WebProNews – Yahoo has launched a new Contacts API, which uses OAuth. With the API, applications can allow users to read, write, and sync access to their Yahoo Address Book, which is one of the biggest address books on the web.

    Daily Link Report for September 8th

    Tuesday, September 8th, 2009

    The Link Report

    This is the Daily Link Report for September 8th

    Please feel free to post your thoughts in the comment section below

    To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

    • Flickr Finally Goes Native With An iPhone App – Flickr on iPhone with an app? Nice! Finally, some say.
    • What to expect from tomorrow’s Apple event – Techcrunch's take on what to expect from the Apple event tomorrow.
    • EduFire Raises $1.3 Million For Video Education Platform – EduFire, the startup that offers online video classes for a variety of subjects, has raised $1.3 million in Series A funding from Battery Ventures, with Google AdSense godfather Gokul Rajaram and Western Technology Investment participating.
    • The Top 20 VC Bloggers (September 2009) – When it comes to lists of top VCs, one of our favorites is the top VC bloggers. Larry Cheng, a partner at Fidelity Ventures, started keeping just such a list last May, based on how many subscribers each VC blogger has on Google Reader. This morning he updated his VC blogger leaderboard. The top 20 are below, all 100 are on his own blog, Thinking About Thinking (No. 71).
    • Rep.ly: TweetMeme Comments Get Their Own Awesome Short URL – Several weeks ago, Twitter link tracker TweetMeme announced its own comment system, which includes the ability to retweet individual comments left on the site.
    • Smart.fm: How Well Do You Know Your Facebook Friends? – Smart.fm aims to act as a full-fledge learning platform, wherein users can access the site, say “I want to learn about this topic” and be presented with tools, quizzes and world lists that test memory retention and understanding. There is a social element too, and users can both add their own information to existing courses, and share their learning schedules, remix content and ask and offer help.
    • Google And Apple Go To War (GOOG, AAPL) – Google and Apple are on a collision course.

      While the companies are not each others' biggest rivals, they are increasingly competing with each other.

      This follows years of enjoying one of the coziest relationships in Silicon Valley — one that will now get more complicated as the companies compete in more areas.

    • 10 Incredibly Cool DIY Projects – 2009 Backyard Genius Awards – Popular Mechanics – To create an incredibly cool car-crusher or oversize rocket or solar-pedal powered contraption that the world had no idea it needed takes brilliance, determination and a healthy dose of crazy. The winners of our Backyard Genius Awards have all those qualities, and we salute them for it.
    • Embeddable Waves: The Google Wave WordPress Plugin – Google Wave is coming and it's embeddable to your blog and Website

    Daily Link Report for September 1st

    Tuesday, September 1st, 2009

    The Link Report

    This is the Daily Link Report for September 1st

    Please feel free to post your thoughts in the comment section below

    To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

    Link Report for August 26th through August 27th

    Thursday, August 27th, 2009

    The Link Report

    This is the Link Report for August 26th through August 27th:

    Please feel free to post your thoughts in the comment section below

    To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

    Daily Link Report for August 20th

    Thursday, August 20th, 2009

    The Link Report

    This is the Daily Link Report for August 20th

    Please feel free to post your thoughts in the comment section below

    To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia


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