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	<title>Philadelphia Social Media Marketing, Web Design, Internet Marketing and SEO &#187; software</title>
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		<title>Bookmarks for December 25th through December 27th</title>
		<link>http://www.goldsteinmedia.com/blog/bookmarks-for-december-25th-through-december-27th/</link>
		<comments>http://www.goldsteinmedia.com/blog/bookmarks-for-december-25th-through-december-27th/#comments</comments>
		<pubDate>Sun, 27 Dec 2009 16:01:24 +0000</pubDate>
		<dc:creator>Seth Goldstein</dc:creator>
				<category><![CDATA[The Link Report]]></category>
		<category><![CDATA[2010]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[dui]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[friendster]]></category>
		<category><![CDATA[geolocation]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[gowalla]]></category>
		<category><![CDATA[investing]]></category>
		<category><![CDATA[iop]]></category>
		<category><![CDATA[ipo]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[mashable]]></category>
		<category><![CDATA[myspace]]></category>
		<category><![CDATA[poll]]></category>
		<category><![CDATA[socialnetworking]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[startup]]></category>
		<category><![CDATA[tweecious]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Youtube]]></category>

		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=2110</guid>
		<description><![CDATA[These are my links for December 25th through December 27th: 2009 As Seen Through Twitter Hashtags &#8211; You may have seen Twitter&#8217;s recently announced most discussed topics of &#8216;09. The list really highlights the gravity of this important year: A new US President was sworn into office, celebrities died and celebrities were born, there were [...]]]></description>
			<content:encoded><![CDATA[<div style="float:left;margin-right:15px"><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg"></div>
<p>These are my links for December 25th through December 27th:</p>
<ul>
<li><a href="http://mashable.com/2009/12/26/twitter-year-review/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">2009 As Seen Through Twitter Hashtags</a> &#8211; You may have seen Twitter&rsquo;s recently announced most discussed topics of &lsquo;09. The list really highlights the gravity of this important year: A new US President was sworn into office, celebrities died and celebrities were born, there were revolutions, there were pandemics, and technology continued its rapid advance.</li>
<li><a href="http://www.techcrunch.com/2009/12/24/top-ten-ipo-candidates-2010/">The Top Ten IPO Candidates For 2010</a> &#8211; Below is our list of the top ten IPO candidates for 2010 in the technology industry (and, no, it doesn&rsquo;t include Twitter).</li>
<li><a href="http://mashable.com/2009/12/25/old-twitter-retweets-win/">64% Prefer Old Twitter Retweets to New Style</a> &#8211; We mixed up our weekly Web Faceoff series a bit this time, with a novel head-to-head battle between Twitter&rsquo;s old and new style of retweets. In the previous 3-way matchup we saw Digg beat out Reddit and StumbleUpon for social news supremacy, and this week we saw another heated battle come to a close with perhaps a surprising winner.</li>
<li><a href="http://mashable.com/2009/12/25/drunk-drivers-twitter/">Drunk Drivers in Texas to Be Named on Twitter</a> &#8211; Drunk driving in Montgomery County, Texas, this holiday season? Expect to see your name in Tweets, as the local district attorney&rsquo;s office has vowed to name and shame drunk drivers on Twitter.</li>
<li><a href="http://mashable.com/2009/12/25/foursquare-gowalla/">Foursquare vs. Gowalla: Location-Based Throwdown</a> &#8211; Just when you thought you had enough social networks in your life, two hot new ones are vying for your attention. Combine the benefits of sites like Yelp, Twitter, and Google Latitude, add in social gaming and some privacy measures, and you have the recipe that Foursquare, the app that&rsquo;s been called &ldquo;next year&rsquo;s Twitter,&rdquo; by Mashable&rsquo;s own Pete Cashmore, and its chief competitor, Gowalla, are cooking. Each has attracted a rapidly growing user base in 2009, and each is rushing madly to beat the other to your smartphone in 2010.</li>
</ul>
]]></content:encoded>
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		<item>
		<title>Link Report for November 25th through December 2nd</title>
		<link>http://www.goldsteinmedia.com/blog/link-report-for-november-25th-through-december-2nd/</link>
		<comments>http://www.goldsteinmedia.com/blog/link-report-for-november-25th-through-december-2nd/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 22:00:00 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[china]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[corporate]]></category>
		<category><![CDATA[delicous]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[emarketer]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fail]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google-wave]]></category>
		<category><![CDATA[googlewave]]></category>
		<category><![CDATA[hulu]]></category>
		<category><![CDATA[humor]]></category>
		<category><![CDATA[id]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[karma]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mashable]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[msn]]></category>
		<category><![CDATA[msn-messenger]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[openid]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[Seth]]></category>
		<category><![CDATA[size]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[tech]]></category>
		<category><![CDATA[techcrunch]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[tv]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[usage]]></category>
		<category><![CDATA[users]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wave]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[web2.0]]></category>

		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/link-report-for-november-25th-through-december-2nd/</guid>
		<description><![CDATA[This is the Link Report for November 25th through December 2nd: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at]]></description>
			<content:encoded><![CDATA[<p><img id="linkReport" src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for November 25th through December 2nd:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a href='http://www.delicious.com/goldsteinmedia">Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://mashable.com/2009/12/02/microsoft-twitter-china/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">Microsoft Launches its own Twitter&hellip; in China</a> &#8211; Microsoft is making its own Twitter&#8230; in China. They are capitalizing on the popularity of their Instant Messenger client in that country.</li>
<li><a href="http://mashable.com/2009/12/02/facebook-350-million-users/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">Facebook&rsquo;s Road to 350 Million Users</a> &#8211; Mark Zuckerberg&rsquo;s note about Facebook&rsquo;s latest privacy changes also contained an announcement about another important milestone for Facebook: 350 million users.</li>
<li><a href="http://mashable.com/2009/12/01/zuckerberg-privacy-changes/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">Facebook CEO: Prepare for Some Big Privacy Changes</a> &#8211; In a rare open letter, Facebook Founder and CEO Mark Zuckerberg has announced a series of privacy changes, starting with the removal of regional networks.</li>
<li><a href="http://mashable.com/2009/12/01/comcast-hulu/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">What Will Comcast-NBC Mean for Hulu?</a> &#8211; It looks like Comcast&#039;s purchase of 51% of NBC will not kill he online video site Hulu. Though we might be paying for the content in 2010.</li>
<li><a href="http://mashable.com/2009/11/27/wave-feedback/">What Users Like/Dislike About Google Wave [DATA]</a> &#8211; The good the bad and the ugly of Google wave</li>
<li><a href="http://mashable.com/2009/11/29/live-twitter-billboard/">Twitter Billboard Leads to Epic Fail [PIC]</a> &#8211; A TV station in Alabama is learning that live Twitter billboards sometimes deliver unintended consequences.
<p>Editorial: Took me a while to get this one. Read the comments.</li>
<li><a href="http://mashable.com/2009/11/29/tweetie-2-1-released/">Tweetie 2.1 For iPhone Now LIVE in the App Store</a> &#8211; Tweetie 2.1, the latest version of the popular iPhone Twitter client, went live in the app store today.</li>
<li><a href="http://mashable.com/2009/11/29/twitter-ads-2/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">Twitter Ads Are Evil: Here&rsquo;s Why</a> &#8211; Advertisers are frustrated. You&rsquo;re all having direct conversations with friends on Twitter, Facebook, blogs and the rest while totally bypassing the mass mediums they understand. Rather than consuming content all day on TV, in newspapers and on the radio, you&rsquo;re engaging, one-to-one, with individuals you trust. They can&rsquo;t get in the middle of that. They hate it.</li>
<li><a href="http://www.techcrunch.com/2009/11/25/google-profile-openid/">Google Profiles Turn Into OpenIDs</a> &#8211; As part of its push to go more social, Google has been attempting to unify its various account profiles into one Google Profile. And now it&rsquo;s more useful. Google&rsquo;s Brad Fitzpatrick has just tweeted out that Google Profiles can now be used as OpenIDs.</li>
<li><a href="http://www.emarketer.com/Article.aspx?R=1007392">Small Businesses Look to E-Mail and Social Media &#8211; eMarketer</a> &#8211; Three-quarters of small businesses will increase their spending on e-mail marketing in 2010, while nearly seven in 10 will put more dollars toward social media, according to VerticalResponse data.</li>
</ul>
]]></content:encoded>
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		<title>Link Report for September 29th through September 30th</title>
		<link>http://www.goldsteinmedia.com/blog/link-report-for-september-29th-through-september-30th/</link>
		<comments>http://www.goldsteinmedia.com/blog/link-report-for-september-29th-through-september-30th/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 19:00:49 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
		<category><![CDATA[api]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[banking]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[bestpractices]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Brand]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[crime]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[delicous]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[excel]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[fanpage]]></category>
		<category><![CDATA[government]]></category>
		<category><![CDATA[groups]]></category>
		<category><![CDATA[gtd]]></category>
		<category><![CDATA[guardian]]></category>
		<category><![CDATA[howto]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Jobs]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[law]]></category>
		<category><![CDATA[lifehacker]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[lists]]></category>
		<category><![CDATA[malware]]></category>
		<category><![CDATA[management]]></category>
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		<category><![CDATA[News]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[personalbrand]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[security]]></category>
		<category><![CDATA[Seth]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[socialnetworking]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[time]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[toread]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[useful]]></category>
		<category><![CDATA[utilities]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[web2.0]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[windows]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=2055</guid>
		<description><![CDATA[This is the Link Report for September 29th through September 30th: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia Twitter Blog: Soon to Launch: Lists &#8211; Lists are public by default (but can be made private) and the [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for September 29th through September 30th:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://blog.twitter.com/2009/09/soon-to-launch-lists.html">Twitter Blog: Soon to Launch: Lists</a> &#8211; Lists are public by default (but can be made private) and the lists you&#39;ve created are linked from your profile. Other Twitter users can then subscribe to your lists. This means lists have the potential to be an important new discovery mechanism for great tweets and accounts.</li>
<li><a href="http://lifehacker.com/5371260/copy-path-puts-a-files-location-in-your-clipboard">Copy Path Puts a File&#8217;s Location in Your Clipboard &#8211; Timesavers &#8211; Lifehacker</a> &#8211; Free utility Copy Path adds a new entry to your right-click context menu that lets you quickly copy the full path to any file with two clicks of your mouse.</li>
<li><a href="http://lifehacker.com/5370693/tweetalarm-keeps-an-eye-on-twitter-keywords-for-you">Tweetalarm Keeps an Eye on Twitter Keywords for You &#8211; Alerts &#8211; Lifehacker</a> &#8211; If you&#39;re fond of using Google Alerts to keep an eye on web searches and wished there was an equivalent for Twitter, you&#39;re in luck. Tweetalarm tracks keywords and updates you via email.</li>
<li><a href="http://www.wired.com/threatlevel/2009/09/rogue-bank-statements/">New Malware Re-Writes Online Bank Statements to Cover Fraud | Threat Level | Wired.com</a> &#8211; New malware being used by cybercrooks does more than let hackers loot a bank account; it hides evidence of a victim&rsquo;s dwindling balance by rewriting online bank statements on the fly, according to a new report.</li>
<li><a href="http://lifehacker.com/software/calendar/geek-to-live%E2%80%94map-your-time-188894.php">Geek to Live: Map your time &#8211; Downloads &#8211; Lifehacker</a> &#8211; A great way to see what your spending your time on.</li>
<li><a href="http://chiefmarketer.com/disciplines/online/0922-social-media-applications/">A Dozen Social Media Applications</a> &#8211; Social media gets lots of attention these days. The NFL banned players from using Twitter. Bing integrated Twitter results into its search engine results pages (SERPs). When Michael Jackson died the site handled an estimated 5,000 tweets per minute and, proving Twitter&#39;s global reach, a state department official asked Twitter to postpone scheduled maintenance due to the critical role the site played in the recent Iran elections.</li>
<li><a href="http://www.wallstreetandtech.com/technology-risk-management/showArticle.jhtml?articleID=220300345">Software Polices Employees&#8217; Twitter, Facebook, LinkedIn Posts by Wall Street &amp; Technology</a> &#8211; How to let traders, salespeople, customer service reps and investment bankers use social networking in a beneficial way (to attract customers, fix problems, share tips, collaborate, etc.) and be certain that confidential information about the firm will not be leaked, that no employee will ever post an inappropriate comment on a social network, and that no rule will ever be broken (for instance, FINRA&#39;s rule requiring customer communications to be monitored and archived) &mdash; is a challenge to compliance and risk managers on Wall Street.</li>
<li><a href="http://blogs.wsj.com/venturecapital/2009/09/29/airing-it-out-in-public-where-social-networking-meets-open-government/?mod=rss_WSJBlog">Social Networking Entrepreneur Taking It To The &lsquo;Next Level&rsquo; &#8211; Venture Capital Dispatch &#8211; WSJ</a> &#8211; Steve Ressler, a former IT auditor with the Department of Homeland Security, spent a lot of time studying the world&rsquo;s terrorist networks. He later developed a keen interest in different kinds of networks, and founded Young Government Leaders, Washington, D.C.&rsquo;s premier professional organization for government employees. Ressler also started GovLoop, an online social network for government workers that numbers about 20,000 members.</li>
<li><a href="http://www.guardian.co.uk/media/pda/2009/sep/29/bbc-website-relaunch-social-media">BBC to relaunch websites with focus on social media | Media | guardian.co.uk</a> &#8211; The BBC is planning a radical relaunch of its website to include more social media.</li>
<li><a href="http://mashable.com/2009/09/29/facebook-personal-brand-strategy/">3 New Facebook Strategies for Building Your Personal Brand</a> &#8211; With over 300 million users, no one can deny the power of FacebookFacebookFacebook. In fact, 50% of users log in every single day and spend over 6 billion minutes on the platform. What are they doing on it? Depending on the intent of the user, they&rsquo;re sharing personal stories and updates, staying connected to friends and colleagues, and even building businesses. Many people only use their profile to keep in touch with friends and family, and form a brick wall so no one else can come inside. This strategy won&rsquo;t help your career, but if you choose, you can also leverage Facebook to build your personal brand.</li>
</ul>
]]></content:encoded>
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		</item>
		<item>
		<title>Daily Link Report for September 10th</title>
		<link>http://www.goldsteinmedia.com/blog/daily-link-report-for-september-10th/</link>
		<comments>http://www.goldsteinmedia.com/blog/daily-link-report-for-september-10th/#comments</comments>
		<pubDate>Fri, 11 Sep 2009 22:00:00 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
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		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/daily-link-report-for-september-10th/</guid>
		<description><![CDATA[This is the Daily Link Report for September 10th Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia TweetMixx: A Better Way to Track Twitter Trends and Topics &#8211; New web service TweetMixx is a bit like TweetMeme (Tweetmeme) [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Daily Link Report for September 10th</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://mashable.com/2009/09/10/tweetmixx-twitter-topics/">TweetMixx: A Better Way to Track Twitter Trends and Topics</a> &#8211; New web service TweetMixx is a bit like TweetMeme (Tweetmeme) meets saved Twitter searches meets a web-based Twitter client. It allows you to follow your favorite topics, not just people, and attempts to help cull the best tweets from people you don&rsquo;t and may not even want to follow.</li>
<li><a href="http://www.techcrunch.com/2009/09/10/facebook-now-lets-you-fax-your-photos-i-have-no-idea-why-anyone-would-want-to-do-this/">Facebook Now Lets You Fax Your Photos. I Have No Idea Why Anyone Would Want To Do This</a> &#8211; Now this is the dumbest feature I&#39;ve ever seen.</li>
<li><a href="http://www.techcrunch.com/2009/09/10/facebook-open-sources-friendfeeds-real-time-tech/">Facebook Open Sources FriendFeed&rsquo;s Real-Time Tech</a> &#8211; With Tornado Friendfeed and Facebook appear to have decided to keep Friendfeed alive! w00t</li>
<li><a href="http://mashable.com/2009/09/10/google-voice-gmail/">Gmail Lets You Check Your Google Voice Messages</a> &#8211; You can now listen to your Google Voice messages in Gmail! A much needed addition to Labs</li>
<li><a href="http://mashable.com/2009/09/10/obama-health-care-speech-twitter/">Obama Health Care Speech: What Did Twitter Think?</a> &#8211; The Twitterverse was opinionated like usual. Very interesting graph.</li>
<li><a href="http://www.tornadoweb.org/documentation">Tornado Web Server Documentation</a> &#8211; This is a link to the Documentation for the Tornado (off shoot of Friendfeed). Very exciting.</li>
<li><a href="http://bret.appspot.com/entry/tornado-web-server">The technology behind Tornado, FriendFeed&#8217;s web server &#8211; Bret Taylor&#8217;s blog</a> &#8211; Today, we are open sourcing the non-blocking web server and the tools that power FriendFeed under the name Tornado Web Server. We are really excited to open source this project as a part of Facebook&#39;s open source initiative, and we hope it will be useful to others building real-time web services. Check out the announcement on the Facebook Developer Blog. You can download Tornado at tornadoweb.org.</li>
<li><a href="http://mashable.com/2009/09/10/facebook-friendfeed-tornado/">Facebook Tornado: FriendFeed&rsquo;s Real-Time Web Framework Goes Open Source</a> &#8211; It appears that Facebook is doing what many of us Social Media freaks had hoped. They are turning their recently acquired Friendfeed into a opensource platform called Tornado.</li>
<li><a href="http://mashable.com/2009/09/10/facebook-mentions-10/">Facebook @Mentions: Five Ways They Could Impact Twitter</a> &#8211; Facebook just sent shockwaves through the social web with its announcement that they will be supporting @mentions in status updates. The feature, which Facebook calls tagging, allows you to not only reference friends, but groups, pages, and events.</li>
<li><a href="http://mashable.com/2009/09/10/facebook-lite-live/">BREAKING: Facebook Lite Is Live</a> &#8211; Now the testing seems to be done. Facebook Lite has launched</li>
</ul>
]]></content:encoded>
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		<title>Link Report for August 26th through August 27th</title>
		<link>http://www.goldsteinmedia.com/blog/link-report-for-august-26th-through-august-27th/</link>
		<comments>http://www.goldsteinmedia.com/blog/link-report-for-august-26th-through-august-27th/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 22:00:51 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[article]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[augmentedreality]]></category>
		<category><![CDATA[baby]]></category>
		<category><![CDATA[babyboomers]]></category>
		<category><![CDATA[boomers]]></category>
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		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Web Design]]></category>
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		<category><![CDATA[wholefoods]]></category>
		<category><![CDATA[wi-fi]]></category>
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		<category><![CDATA[yelp]]></category>

		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=1893</guid>
		<description><![CDATA[This is the Link Report for August 26th through August 27th: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia Phone Call Tracking in Google Analytics &#8211; Website Magazine &#8211; Website Magazine &#8211; UK Internet marketing company ClickThrough Marketing [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for August 26th through August 27th:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://www.websitemagazine.com/content/blogs/posts/archive/2009/08/26/phone-call-tracking-in-google-analytics.aspx">Phone Call Tracking in Google Analytics &#8211; Website Magazine &#8211; Website Magazine</a> &#8211; UK Internet marketing company ClickThrough Marketing today introduced a module add-on for Google Analytics that allows advertisers to track phone call conversions from any source/advertising channel.</li>
<li><a href="http://www.websitemagazine.com/content/blogs/posts/archive/2009/08/25/ready-for-a-mobile-advertising-storm.aspx">Ready for a Mobile (Advertising) Storm? &#8211; Website Magazine &#8211; Website Magazine</a> &#8211; A report from Juniper Research has found that growing consumer adoption of mobile Internet services and heightened brand engagement with mobile services will be reflected in a sharp increase in expenditure on mobile Internet advertising. How much of an increase? According to the report, ad spend on the mobile Internet will reach $500 million globally in 2009 and rise to nearly $2 billion per year by 2014.</li>
<li><a href="http://www.websitemagazine.com/content/blogs/posts/archive/2009/08/26/essential-wordpress-plugin-add-to-facebook.aspx">Essential WordPress Plugin: Add To Facebook &#8211; Website Magazine &#8211; Website Magazine</a> &#8211; Plenty of plugins are out there to help readers share your blog content, but perhaps the new Add To Facebook plugin for WordPress is the most significant. For starters, consider Facebook&#39;s more than 250 million users.
<p>The plugin is extremely easy to add if you are using one of the latest versions of WordPress. Simply download the zip file and upload it through your WordPress administration panel. You can then choose your settings for the plugin under your WordPress &quot;Settings&quot; section &#8211; either a text-only link or a small image and text link, and whether to add the link to every post.</li>
<li><a href="http://www.engadget.com/2009/08/26/snow-leopard-review/">Snow Leopard review</a> &#8211; A very thorough review of Apple&#39;s new Snow Leopard OS at Engadet</li>
<li><a href="http://mashable.com/2009/08/27/yelp-augmented-reality/">EASTER EGG: Yelp Is the iPhone&rsquo;s First Augmented Reality App</a> &#8211; This makes your iPhone just that much more cooler and helpful. Augmented reality uses your iPhone&rsquo;s camera, GPS, and compass to show virtual items in the real world. Put your camera in front of a restaurant and it will come up with info, or use it to find nearby Twitter users</li>
<li><a href="http://mashable.com/2009/08/27/audi-facebook/">Audi Taps its Facebook Fans to Help Design Car of the Future</a> &#8211; The German luxury car maker is taking a stab at using social media to create buzz about the company, the brand and their cars. Very clever</li>
<li><a href="http://www.allfacebook.com/2009/08/new-privacy-policies-at-facebook-will-have-a-significant-impact-on-platform-applications/">New Facebook Privacy Policies Will Have A Significant Impact On Platform Applications</a> &#8211; As a result of a new privacy agreement with Canada, Facebook has issued statements suggesting that there could be major platform changes ahead for developers.</li>
<li><a href="http://tech.yahoo.com/news/pcworld/20090827/tc_pcworld/newattackcrackscommonwifiencryptioninaminute">New Attack Cracks Common Wi-Fi Encryption in a Minute by PC World: Yahoo! Tech</a> &#8211; Computer scientists in Japan say they&#39;ve developed a way to break the WPA encryption system used in wireless routers in about one minute. (That&#39;s great! &lt;insert sarcasm&gt;)</li>
<li><a href="http://www.readwriteweb.com/archives/social_networks_boomers_feel_left_out.php">Social Networks: Boomers Feel Left Out</a> &#8211; Even though baby boomers make up more than one quarter of all US Internet users, and even though the majority of this group spends over five hour per week online, a new survey by Burst Media found that only 14% of boomers feel that the content on the Internet is focused on people their age.</li>
<li><a href="http://mashable.com/2009/08/25/whole-foods/">5 Social Media Lessons Learned from Whole Foods</a> &#8211; Whole Foods is into using Social Media. The best way to improve your own company&#39;s use of social media is to learn from others. Check out the case study on Mashable.</li>
</ul>
]]></content:encoded>
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		<title>Link Report for August 23rd through August 24th</title>
		<link>http://www.goldsteinmedia.com/blog/link-report-for-august-23rd-through-august-24th/</link>
		<comments>http://www.goldsteinmedia.com/blog/link-report-for-august-23rd-through-august-24th/#comments</comments>
		<pubDate>Mon, 24 Aug 2009 14:03:50 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
		<category><![CDATA[Apple]]></category>
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		<category><![CDATA[backup]]></category>
		<category><![CDATA[ceo]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[computerbackup]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[delicous]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[file]]></category>
		<category><![CDATA[files]]></category>
		<category><![CDATA[filesharing]]></category>
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		<category><![CDATA[Twitter]]></category>
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		<category><![CDATA[upload]]></category>
		<category><![CDATA[web]]></category>
		<category><![CDATA[Web Design]]></category>
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		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=1879</guid>
		<description><![CDATA[This is the Link Report for August 23rd through August 24th: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia Victoria Advocate &#124; Social networking helps some businesses gain customers &#8211; Social Media helps some businesses gain customers. It&#39;s [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for August 23rd through August 24th:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://www.victoriaadvocate.com/news/2009/aug/23/ym_am_social_networking_082309_61350/?business&amp;local-business">Victoria Advocate | Social networking helps some businesses gain customers</a> &#8211; Social Media helps some businesses gain customers. It&#39;s true so long as you&#39;re willing to work at it and cultivate the relationships.</li>
<li><a href="http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;art_aid=111996">MediaPost Publications The Social Media Rules Are A-Changin&#8217; 08/21/2009</a> &#8211; Social Media unrealistic for corporate America? That&#39;s what one PR CEO says.</li>
<li><a href="http://www.techcrunch.com/2009/08/24/fanbase-launches-wikipedia-style-directory-of-all-things-sports/">Fanbase Launches Wikipedia-Style Directory Of All Things Sports</a> &#8211; Billed as the web&rsquo;s &ldquo;largest almanac of pro and college athletes, built entirely by fans&rdquo;, Fanbase is today launching its directory of all things sports to the world after 18 months of work and a few months of public beta. Backed by $5 million in venture capital from Benchmark, Fanbase&rsquo;s aim is to mobilize and unite fans around pages of any athlete or sports team at any level.</li>
<li><a href="http://mashable.com/2009/08/21/13-twitter-tools/">TWEET IDEAS: 13 Things to Do on Twitter Besides Tweet</a> &#8211; Besides Tweeting, what else can you do with the microblogging platform?</li>
<li><a href="http://mashable.com/2009/08/24/snow-leopard/">Snow Leopard Has Arrived, Shipping August 28th</a> &#8211; Nice price point. Wish Windows 7 would be that cheap.</li>
<li><a href="http://blogs.chron.com/techblog/archives/2009/08/why_att_cant_keep_up_with_iphone_data_demand_1.html">Why AT&amp;T can&#8217;t keep up with iPhone data demand | TechBlog | Chron.com &#8211; Houston Chronicle</a> &#8211; AT&amp;T just can&#39;t handle the pressure or the load of the iPhone.</li>
<li><a href="http://www.sendspace.com/">Send big files the easy way. Files too large for email attachments? No problem!</a> &#8211; Need to send a big file to some one sendspace is a great service to do this.</li>
<li><a href="http://reviews.digitaltrends.com/guide/227/10-best-ways-to-backup-data">10 Best Ways to Backup Data &#8211; by Digital Trends 2009 08/23</a> &#8211; Most computer users recognize the importance of backing up key files on a regular basis &#8212; be it documents, music, irreplaceable photos and camcorder footage &#8212; but not everyone is aware of how to go about doing it, and which products are needed to pull it off. Here we look at a handful of top-rated backup solutions to help you make a suitable choice based on your needs and budget.</li>
<li><a href="http://faststone.org/index.htm">FastStone Image Viewer, Screen Capture, Photo Resizer &#8230;</a> &#8211; An image converter / resizer intended to enable users especially digital camera owners to convert, rename, resize, crop, rotate, change color depth, add text and watermark to images in a quick and easy BATCH mode.</li>
<li><a href="http://www.rajeshpatel.net/list-of-best-seo-plugins-for-wordpress/">List of Best SEO plugins for WordPress</a> &#8211; Amazing list of great SEO Plugins for the WordPress Blogging Platform as tweeted by @wpchick</li>
</ul>
]]></content:encoded>
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		<title>Link Report for August 18th through August 19th</title>
		<link>http://www.goldsteinmedia.com/blog/link-report-for-august-18th-through-august-19th/</link>
		<comments>http://www.goldsteinmedia.com/blog/link-report-for-august-18th-through-august-19th/#comments</comments>
		<pubDate>Wed, 19 Aug 2009 20:00:17 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
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		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=1856</guid>
		<description><![CDATA[This is the Link Report for August 18th through August 19th: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia Five Features We Want to See in Google Voice &#8211; Google Voice &#8211; Lifehacker &#8211; 5 features Lifehacker want [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for August 18th through August 19th:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://lifehacker.com/5341064/five-features-we-want-to-see-in-google-voice">Five Features We Want to See in Google Voice &#8211; Google Voice &#8211; Lifehacker</a> &#8211; 5 features Lifehacker want to see in Google Voice</li>
<li><a href="http://www.time.com/time/business/article/0,8599,1916317,00.html?xid=rss-topstories">How to Manage Your Online Life When You&#8217;re Dead &#8211; TIME</a> &#8211; Times have changed. There&#39;s one more thing to add to your list to take care of be for you kick the bucket.</li>
<li><a href="http://lifehacker.com/5340697/make-post+mortem-plans-for-your-online-life">Make Post-Mortem Plans for Your Online Life &#8211; Email &#8211; Lifehacker</a> &#8211; Email, Facebook messages, Twitter DMs&mdash;they will, as inbox guru Merlin Mann suggests, keep coming even after we&#39;re dead. TIME suggests you make a plan for your online accounts-especially if you don&#39;t want your inbox contents revealed.</li>
<li><a href="http://www.inquisitr.com/33854/no-tweet-trademark-for-twitter/">No Tweet trademark for Twitter</a> &#8211; It has been decided that Twitter can&#39;t trademark the term &quot;Tweet.&quot;</li>
<li><a href="http://www.gmail-backup.com/">Gmail Backup | Safer is better</a> &#8211; Do you use Gmail for everything? Then you probably should backup your emails. Gmail Backup does just that.</li>
<li><a href="http://www.techcrunch.com/2009/08/19/google-continues-to-feed-the-pubsubhubbub-google-alerts-now-in-real-time/?awesm=tcrn.ch_7HiY&amp;utm_campaign=techcrunch&amp;utm_medium=tcrn.ch-twitter&amp;utm_source=direct-tcrn.ch&amp;utm_content=twitter-publisher-main">Google Continues To Feed The PubSubHubbub. Google Alerts Now In Real-Time.</a> &#8211; Today, Google has announced yet another service that is PubSubHubbub-compatible: Google Alerts.</li>
<li><a href="http://www.reblog.org/">reBlog by Eyebeam R&amp;D</a> &#8211; A reBlog facilitates the process of filtering and republishing relevant content from many RSS feeds. reBloggers subscribe to their favorite feeds, preview the content, and select their favorite posts. These posts are automatically published through their favorite blogging software.  Thanks @nealwiser for pointing this out.</li>
<li><a href="http://googleresearch.blogspot.com/2009/08/on-predictability-of-search-trends.html">Official Google Research Blog: On the predictability of Search Trends</a> &#8211; Google predictions based on trends</li>
<li><a href="http://www.marketingpilgrim.com/2009/08/google-knows-what-youll-search-for-2-months-from-now.html">Google Knows What You&rsquo;ll Search For&ndash;12 Months From Now</a> &#8211; Scary but true to some extent</li>
<li><a href="http://www.seomoz.org/blog/best-practices-for-targeting-generic-specific-terms-phrases">SEOmoz | Best Practices for Targeting Generic &amp; Specific Terms &amp; Phrases</a> &#8211; </li>
</ul>
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		<title>Link Report for August 13th through August 14th</title>
		<link>http://www.goldsteinmedia.com/blog/link-report-for-august-13th-through-august-14th/</link>
		<comments>http://www.goldsteinmedia.com/blog/link-report-for-august-13th-through-august-14th/#comments</comments>
		<pubDate>Fri, 14 Aug 2009 13:00:13 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
		<category><![CDATA[api]]></category>
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		<category><![CDATA[Seth]]></category>
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		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=1835</guid>
		<description><![CDATA[This is the Link Report for August 13th through August 14th: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia Google Rank vs Google Caffeine Rank Tool &#124; Sembience &#8211; Test your ranking in both Google and in Caffeine [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for August 13th through August 14th:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://www.sembience.com/labs/google-caffeine-ranking">Google Rank vs Google Caffeine Rank Tool | Sembience</a> &#8211; Test your ranking in both Google and in Caffeine</li>
<li><a href="http://en.blog.wordpress.com/2009/08/14/shorten/">WP.me &mdash; shorten your&nbsp;links &laquo; Blog &laquo; WordPress.com</a> &#8211; The guys over at WordPress have done it again making a url shortener that is really short</li>
<li><a href="http://www.techcrunch.com/2009/08/13/twitter-announces-a-retweeting-api/">Twitter Is Revamping Retweets, Launches A Retweet API</a> &#8211; Twitter is getting easier Retweetability.</li>
<li><a href="http://gigaom.com/2009/08/13/the-evolution-of-blogging/">The Evolution of Blogging</a> &#8211; Where is blogging heading Om Malik of GigaOm has some ideas.</li>
<li><a href="http://thenextweb.com/2009/08/14/friendfeed-launches-custom-public-themes/">Friendfeed launches custom (and public) themes &ndash; The Next Web</a> &#8211; Custom themes have come to FriendFeed</li>
<li><a href="http://www.guardian.co.uk/technology/blog/2009/aug/14/hans-christian-orsted-google">Google Doodled: Hans Christian &Oslash;rsted (1777-1851) | Technology | guardian.co.uk</a> &#8211; Thanks to Google, hundreds of millions of people are today celebrating Hans Christian &Oslash;rsted&#39;s birthday without having much of a clue who he is &hellip; so who exactly was he?</li>
<li><a href="http://www.bigmouthmedia.com/live/articles/netscape-founder-seeks-rematch-with-microsoft-in-n.asp/6236/">Netscape founder seeks rematch with Microsoft in new browser war</a> &#8211; Marc Andreessen is back. Famed Netscape browser founder who took on Microsoft in the original browser wars of the 1990s is building a new browser.</li>
<li><a href="http://www.jolicloud.com/">Jolicloud, a cool new OS for your netbook</a> &#8211; Looks really neat</li>
<li><a href="http://www.clickz.com/3634694">How Google&#8217;s Caffeine Will Impact PPC &#8211; ClickZ</a> &#8211; Every once in a while Google makes a major algorithmic change to its organic results. In reality, its organic algorithm changes at least monthly, if not more frequently, but the major changes are sometimes announced. Even when they aren&#39;t, these changes are quickly named by the industry, like hurricanes named at the time they prove themselves able to do damage.</li>
<li><a href="http://www.seomoz.org/blog/how-much-do-rankings-matter">SEOmoz | Case Study: How Much Do Rankings Matter?</a> &#8211; </li>
</ul>
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		<title>Link Report for August 11th through August 12th</title>
		<link>http://www.goldsteinmedia.com/blog/bookmarks-for-august-11th-from-0811-to-0905/</link>
		<comments>http://www.goldsteinmedia.com/blog/bookmarks-for-august-11th-from-0811-to-0905/#comments</comments>
		<pubDate>Tue, 11 Aug 2009 14:01:08 +0000</pubDate>
		<dc:creator>The Link Report</dc:creator>
				<category><![CDATA[The Link Report]]></category>
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		<guid isPermaLink="false">http://www.goldsteinmedia.com/blog/?p=1797</guid>
		<description><![CDATA[This is the Link Report for August 11th through August 12th: Please feel free to post your thoughts in the comment section below To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia The Top 12 Options for Web Content Management &#8211; ReadWriteEnterprise &#8211; This annual report identifies the leaders in the [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.goldsteinmedia.com/graphics/link-report.jpg" alt="The Link Report" /><!--will float next to text-->
<p>This is the Link Report for August 11th through August 12th:</p>
<p><em>Please feel free to post your thoughts in the comment section below</em></p>
<p><em>To see all of our links please visit our Delicious page at <a>Delicious.com/goldsteinmedia</a></em></p>
<ul>
<li><a href="http://www.readwriteweb.com/enterprise/2009/08/the-top-12-options-for-web-content-management.php">The Top 12 Options for Web Content Management &#8211; ReadWriteEnterprise</a> &#8211; This annual report identifies the leaders in the industry of Web Content Management.</li>
<li><a href="http://www.googleguide.com/">Interactive online Google tutorial and references &#8211; Google Guide</a> &#8211; Google Guide is an online interactive tutorial and reference for experienced users, novices, and everyone in between.</li>
<li><a href="http://googlewebmastercentral.blogspot.com/2009/08/new-tools-for-google-services-for.html">Official Google Webmaster Central Blog: New tools for Google Services for Websites</a> &#8211; A good way to add Google services to your site</li>
<li><a href="http://googlewebmastercentral.blogspot.com/2009/08/optimize-your-crawling-indexing.html">Official Google Webmaster Central Blog: Optimize your crawling &amp; indexing</a> &#8211; Google slideshow and post about how to optimize your url structure for optimal indexing</li>
<li><a href="http://www.ignitesocialmedia.com/facebook-search-vs-twitter-search---side-by-side-comparison/">Facebook Search vs Twitter Search &#8211; Side by Side Comparison | Ignite Social Media</a> &#8211; As most fellow geeks are aware of Facebook announced the purchase of real time microblogging platform Friendfeed yesterday. Without any delay they then announced later that night that users will now be able to search across peoples profiles and wall postings, something that has never been possible before. This opens up a whole new can of worms and it remains to be seen how well this search feature is adopted and what changes Facebook continues to make to the underlying platform that they have now integrated from Friendfeed.</li>
<li><a href="http://econsultancy.com/blog/4400-how-will-your-site-rank-with-google-caffeine">How will your site rank with Google Caffeine? | Blog | Econsultancy</a> &#8211; When Google updates, SEOs around the world hold their breath. For websites that rely heavily on their Google SERPs for traffic, an algorithm change can sometimes mean the difference between profitability and the poorhouse.</li>
<li><a href="http://googlewebmastercentral.blogspot.com/2009/08/help-test-some-next-generation.html">Official Google Webmaster Central Blog: Help test some next-generation infrastructure</a> &#8211; For the last several months, a large team of Googlers has been working on a secret project: a next-generation architecture for Google&#39;s web search. It&#39;s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions. The new infrastructure sits &quot;under the hood&quot; of Google&#39;s search engine, which means that most users won&#39;t notice a difference in search results. But web developers and power searchers might notice a few differences, so we&#39;re opening up a web developer preview to collect feedback.</li>
<li><a href="http://www.washingtonpost.com/wp-dyn/content/article/2009/08/11/AR2009081100023.html">Caffeine: It&#8217;s Google On Red Bull, Or Something &#8211; washingtonpost.com</a> &#8211; But today, the company has begun testing a new engine for its search product that&#39;s a big enough change that it felt compelled to let the world know about it. Codenamed &quot;Caffeine&quot;, it promises to &quot;push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions.&quot;
<p>The test, available here: http://www2.sandbox.google.com/, really doesn&#39;t look any different at first glance. And Google notes as much, saying that these changes are primarily under the hood. When you hear that, most people will probably assume this means speed in showing results.</li>
<li><a href="http://searchengineland.com/caffeine-googles-new-search-index-23823">Caffeine: Google&rsquo;s New Search Index</a> &#8211; Google has just unveiled a &ldquo;secret project&rdquo; of &ldquo;next-generation architecture for Google&rsquo;s web search&ldquo;. This new architecture appears to include crawling, indexing, and ranking changes. For the first time, Google isn&rsquo;t simply incorporating these changes into their existing infrastructure or replacing it. Instead, they&rsquo;re providing a developer preview and are asking webmasters and power searchers to try it out and give them feedback. Unlike Google&rsquo;s now-defunct SearchMash, which was intended for search experiments that wouldn&rsquo;t necessarily be incorporated into Google&rsquo;s main web search, the caffeine index seems to be an entirely new search infrastructure that will repace what exists now.</li>
<li><a href="http://www.mattcutts.com/blog/caffeine-update/">More info on the Caffeine Update</a> &#8211; Google recently opened up a preview of our new Caffeine update, and I wanted to give a little more background on this change. At the Real-Time CrunchUp a few weeks ago, I joked that the half-life of code at Google is about six months. That means that you can write some code and when you circle back around in six months, about half of that code has been replaced with better abstractions or cleaner infrastructure. Six months is an exaggeration, but Google is quite serious about scrutinizing our codebase regularly and rewriting the parts that don&rsquo;t scale well to make them more robust, more elegant, or faster.</li>
</ul>
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