This is the Link Report for August 30th through August 31st:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• Be Careful When Evaluating Paid Search Tests – Interpreting test results for paid search campaigns can be surprisingly difficult. One reason for this is order latency. The fact today’s clicks don’t all generate orders today, but instead sales trickle in over time means that analyzing new launches and tests can be tricky. Two ways to address this complication are described below.

  Problem: Successful tests can look bad initially because of order latency

• Turn Google Voice into a Growl-Friendly Windows App – Google Voice – Lifehacker – Get Google Voice as a windows popup app. Very handy!
• Adobe Buys Business Catalyst / GoodBarry – Adobe will own the American part of the Australian company. Business Catalyst / GoodBarry provides tools that help web designers set up online businesses for their clients with minimal cost and effort and no programming skills required, combining website content management, e-commerce features, e-mail marketing, business analytics and basic CRM tools into one system.
• Wikipedia Will Use Colors to Add Layers of Trust to its Articles – Wikipedia plans on signifying the level of their trustworthiness by adding layers of color. It’s easier to trust editors with a high number of entries and revisions than those who are new to the site, and now registered users will be able to easily discern between the two by looking at the color of the text’s background. This will most likely make Wikipedia more authoritative.
• AJAX Search: Is Google Sweating Bing Or Just Feeling The Need For Speed? – Is it possible that Google sees a real threat in Bing? Possibly but they've been improving their search for a long time, well before the birth of Bing.
• Google Voice Warms Up For iPhone, Cuts Off Calls After 15 Minutes – Google voice dropping calls on the iPhone after 15 odd minutes? Oops!
• Why Don’t Teens Tweet? We Asked Over 10,000 of Them. – Over the last few months everyone has weighed in on the question of “Why Don’t Teens Tweet” — except, it would appear, teens. We recently ran a survey of 10,000+ US teens aged 13 – 17 to see if we could add anything new to the question. As it turns out, the question itself is flawed.

  Great analysis on how people and teens tweet

This is the Link Report for August 18th through August 19th:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• Five Features We Want to See in Google Voice – Google Voice – Lifehacker – 5 features Lifehacker want to see in Google Voice
• How to Manage Your Online Life When You’re Dead – TIME – Times have changed. There's one more thing to add to your list to take care of be for you kick the bucket.
• Make Post-Mortem Plans for Your Online Life – Email – Lifehacker – Email, Facebook messages, Twitter DMs—they will, as inbox guru Merlin Mann suggests, keep coming even after we're dead. TIME suggests you make a plan for your online accounts-especially if you don't want your inbox contents revealed.
• No Tweet trademark for Twitter – It has been decided that Twitter can't trademark the term "Tweet."
• Gmail Backup | Safer is better – Do you use Gmail for everything? Then you probably should backup your emails. Gmail Backup does just that.
• Google Continues To Feed The PubSubHubbub. Google Alerts Now In Real-Time. – Today, Google has announced yet another service that is PubSubHubbub-compatible: Google Alerts.
• reBlog by Eyebeam R&D – A reBlog facilitates the process of filtering and republishing relevant content from many RSS feeds. reBloggers subscribe to their favorite feeds, preview the content, and select their favorite posts. These posts are automatically published through their favorite blogging software. Thanks @nealwiser for pointing this out.
• Official Google Research Blog: On the predictability of Search Trends – Google predictions based on trends
• Google Knows What You’ll Search For–12 Months From Now – Scary but true to some extent
• SEOmoz | Best Practices for Targeting Generic & Specific Terms & Phrases –

This is the Daily Link Report for August 18th

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• SEOmoz | Perfecting Keyword Targeting & On-Page Optimization – How Do I Build the Perfectly Optimized Page? Rand over at SEOMoz tell you how.
• What Women Want from Social Sites – eMarketer – Unsurprisingly, Facebook was the most popular social network among these users, with 83% belonging to the site. Nearly three-quarters (73%) were members of LinkedIn and 55% were on Twitter, while just 41% belonged to MySpace. Almost one-half of respondents (48%) reported belonging to four or more social networks—the most common response.

  Professional networking and staying up-to-date with friends were the most compelling reasons to visit social networks, according to the respondents. Substantial majorities also considered researching products and services (79%) and finding deals and discounts (64%) important.

• How to Target Users within Social Networks – Use search to find the right people to go after on Social Media
• Google News Now Recrawling & Reindexing Stories For Updates – A Google News Help thread has confirmed reports from Google's Inbal that Google News now reindexes and crawls news sources for the latest version if those updates are posted within a "short period of time." So if you make a mistake in your publication, you now have a short window of opportunity to update the article, in order to make sure Google News updates your mistake in their index.
• Facebook Sued for Privacy Breach – US News Briefs | Newser – A group of Facebook users has sued the social networking company for violating consumer privacy laws by harvesting personal information for commercial purposes and failing to compensate clients, reports CNET.
• Solid-state drives get faster, bigger, (relatively) cheaper | Computing | Chron.com – Houston Chronicle – Solid state… no moving parts and getting bigger both in size and in popularity
• 10 valuable Twitter utilities for business users | Between the Lines | ZDNet.com – One of the biggest reasons for Twitter’s growth and success is that the Twitter team allowed the service to be morphed and re-shaped by the user-base from the very beginning. We saw it happen in the way that the Twitter community instituted replies, retweets, and #hashtags.
• Twitter vs. Facebook: Who Will Win in Real-time Search? – For the last year, Twitter has had no major rival in real-time search. But last week, that all changed when Facebook launched its real-time search engine. Not only can it search status updates, but it also tracks photos, notes, videos, and more. Can Facebook, with its larger userbase and recent talent acquisition, make Twitter Search irrelevant? Or does Twitter’s open platform and first-mover advantage give it the edge?
• HOW TO: See Twitter Like Someone Else – Ever wanted to see Twitter the way someone else does, with all the Tweets from the people they follow? Now you can.
• New Privacy Lawsuit Throws The Kitchen Sink At Facebook – So what are the Plantiffs accusing Facebook of? The suit alleges that that Facebook is at its core a “data mining company.. [that] seeks to open and/or disseminate private information to third parties for commercial purposes and economic benefit” and that “Facebook has created a business model and apparatus designed to harvest as much personal and private information as possible in easiest, quickest, and most innocuous-looking manner possible.” Cue the ominous music. It gets better.

This is the Link Report for August 14th through August 17th:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• The Proper Way to Pitch on Twitter – There is a right way to pitch people on Twitter and there is a wrong way. As with regular life you need to do the right way and avoid the wrong way.
• Top 100 Best Social Media Books, Ever « Mellow Billow – The Best Social Media books ever
• Three Ways To Optimize Business For Local Search Via Online Newspapers – Local search marketing experts have long recommended that businesses improve their online presence by optimizing profiles in online yellow pages (IYPs) and local search engines. After accomplishing that, there still remains a lot of small, local “constellations” of geographically-oriented sites where companies should seek to maximize their presence as the next stage in their local SEO. Newspaper sites are pretty much at the top of the list following IYPs, so here are three ways that one can engage with them and optimize for search.
• Official Gmail Blog: New in Labs: Hide labels, see subject lines on netbooks – New innovations in GMail Check 'em out!
• Official Google Webmaster Central Blog: Specifying an image’s license using RDFa – Ever wonder if the image in Google Image search is free to use? Now the search giant has added a feature that will help in the process of finding reusable images.
• Martian Designers — 5 Copywriter Peeves | Copywriting in Web Design | Escaping the Word Cage – Wizely's pet peeves with copy writing in web design
• David Beckham may have Swine Flu – Doctors are keeping a close eye on David Beckham this weekend as concerns grow that the soccer star may have been exposed to Swine Flu.
• Swine flu facts | World news | The Guardian – Q&A about Swine Flu from the Guardian in the UK
• Create online business card – card.ly » Home – Make your "tiny" portfolio online in which you'll be able to integrate your networks (Facebook, Twitter, YouTube, etc.), a little about you and how to contact you. Choose between many nice skins and features.
• SEOmoz | Whiteboard Friday – Matt Cutts on NoFollow – Head of the Google Search team Matt Cutts talks to the SEOMoz team about the NoFollow tag.

This is the Link Report for August 13th through August 14th:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• Google Rank vs Google Caffeine Rank Tool | Sembience – Test your ranking in both Google and in Caffeine
• WP.me — shorten your links « Blog « WordPress.com – The guys over at WordPress have done it again making a url shortener that is really short
• Twitter Is Revamping Retweets, Launches A Retweet API – Twitter is getting easier Retweetability.
• The Evolution of Blogging – Where is blogging heading Om Malik of GigaOm has some ideas.
• Friendfeed launches custom (and public) themes – The Next Web – Custom themes have come to FriendFeed
• Google Doodled: Hans Christian Ørsted (1777-1851) | Technology | guardian.co.uk – Thanks to Google, hundreds of millions of people are today celebrating Hans Christian Ørsted's birthday without having much of a clue who he is … so who exactly was he?
• Netscape founder seeks rematch with Microsoft in new browser war – Marc Andreessen is back. Famed Netscape browser founder who took on Microsoft in the original browser wars of the 1990s is building a new browser.
• Jolicloud, a cool new OS for your netbook – Looks really neat
• How Google’s Caffeine Will Impact PPC – ClickZ – Every once in a while Google makes a major algorithmic change to its organic results. In reality, its organic algorithm changes at least monthly, if not more frequently, but the major changes are sometimes announced. Even when they aren't, these changes are quickly named by the industry, like hurricanes named at the time they prove themselves able to do damage.
• SEOmoz | Case Study: How Much Do Rankings Matter? –

Newly, bald (he lost a bet with his team), Matt Cutts, Google’s search front man talked with WebProNew’s Mike Mcdonald about the Caffine Update. Caffeine is the code name for Google’s newest update to the seach giant’s search platform. Cutts says that they are doing their best to improve search without disrupting the existing rankings in Google. He does say that there is always a chance of things changing though.

I’d love to hear what your thoughts are on the news hyper update to Google. Post your thoughts below in the comments.

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This is the Daily Link Report for August 13th

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• 30 Creative Illustrator Logo Design Tecniques and Tutorials : Speckyboy Design Magazine – Do you need some creative ideas for logos. Check these 30 designs out!
• 10 Things You Must Do to Earn Your Audience’s Trust – On social media trust doesn't come easy. Here are 10 things you can do to earn the trust of your audience
• 15 Tools for Testing your Website – A great resource of tools to make sure your Website is up to par
• Sex Offenders Banned from Social Media Sites – Illinois Governor Pat Quinn signed into law a bill that bans all registered sex offenders from using social networks. Though this sounds like a good idea, you have to remember that often states classify people as sex offenders for much lesser crimes than just rape and molesting (like peeing in public in some states). This law could possibly be unconstitutional. Read more click on the link.
• A Closer Look At Local Search Ranking Factors – Does local search help? In my opinion yes. Click to read the article
• Facebook Usernames: 50+ Million Claimed and Counting – People on the social media networking site haven't stopped claiming vanity urls since they first went live a few months ago.

This is the Link Report for August 12th through August 13th:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• Facebook Grew Twice As Fast As Twitter In July – Facebook not only bought Friendfeed this month they grew twice as fast as twitter in July. Making them the clear dominant market leader.
• YouTube Launches Its Redesign – Now that redesign is going live for all users. If you take a look at YouTube (YouTube).com, you will see the new interface for yourself. YouTube has also blogged about the redesign, explaining some of the new features and a few that were removed. Here’s the text and a screenshot:
• The Internet Marketing Driver: Your Google Local Business Center Dashboard, Analyzing and Refining Your Google Maps Listing Based on Analytics – Another great post by SEO Guru Glenn Gabe about local search and local business center in Google
• Official Google Reader Blog: A flurry of features for feed readers – Google Does it again
• Google Caffeine FAQ: Your Questions Answered – PC World – Q&A about the Google update
• Technology Review: Blogs: TR Editors’ blog: Caffeine Injection Gives Google Search a Boost – For instance, Caffeine is undoubtedly faster than the current Google Search, often coming back with results in about half the time. It also appears to crawl many more pages–sometimes twice as many for a particular keyword. And according to some pundits, Caffeine's results suggest that it also uses a more complex combination of keywords to rank pages.
• Facebook Goes Lite and Tests Twitter-Like Version of Itself – Let the gloves come off. Facebook bought FriendFeed the other day and not they are going straight for their competition, namely Twitter. Will it work?
• Twitter Not Suing Developer, But Spam Apps Should Watch Out – Developer of app MyTwitterButler an auto following Twitter app claimed that he was being sued by Twitter. Twitter denies this.
• Federal judge in Tyler says Microsoft can’t sell Word | TechBlog | Chron.com – Houston Chronicle – What a shock, MIcrosoft infringed on a patent. Judge orders halt to sales of Microsoft Word.
• Pixorial: Bringing Sexy Back to Online Video Editing? – Put together by former executives from Netscape and Oracle, Pixorial has been in private beta since January of this year. Its mission is to “help people do more with video memories than ever before,” and to that end offers an interesting mix of digital and analog video services.

This is the Link Report for August 11th through August 12th:

Please feel free to post your thoughts in the comment section below

To see all of our links please visit our Delicious page at Delicious.com/goldsteinmedia

• The Top 12 Options for Web Content Management – ReadWriteEnterprise – This annual report identifies the leaders in the industry of Web Content Management.
• Interactive online Google tutorial and references – Google Guide – Google Guide is an online interactive tutorial and reference for experienced users, novices, and everyone in between.
• Official Google Webmaster Central Blog: New tools for Google Services for Websites – A good way to add Google services to your site
• Official Google Webmaster Central Blog: Optimize your crawling & indexing – Google slideshow and post about how to optimize your url structure for optimal indexing
• Facebook Search vs Twitter Search – Side by Side Comparison | Ignite Social Media – As most fellow geeks are aware of Facebook announced the purchase of real time microblogging platform Friendfeed yesterday. Without any delay they then announced later that night that users will now be able to search across peoples profiles and wall postings, something that has never been possible before. This opens up a whole new can of worms and it remains to be seen how well this search feature is adopted and what changes Facebook continues to make to the underlying platform that they have now integrated from Friendfeed.
• How will your site rank with Google Caffeine? | Blog | Econsultancy – When Google updates, SEOs around the world hold their breath. For websites that rely heavily on their Google SERPs for traffic, an algorithm change can sometimes mean the difference between profitability and the poorhouse.
• Official Google Webmaster Central Blog: Help test some next-generation infrastructure – For the last several months, a large team of Googlers has been working on a secret project: a next-generation architecture for Google's web search. It's the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions. The new infrastructure sits "under the hood" of Google's search engine, which means that most users won't notice a difference in search results. But web developers and power searchers might notice a few differences, so we're opening up a web developer preview to collect feedback.
• Caffeine: It’s Google On Red Bull, Or Something – washingtonpost.com – But today, the company has begun testing a new engine for its search product that's a big enough change that it felt compelled to let the world know about it. Codenamed "Caffeine", it promises to "push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions."

  The test, available here: http://www2.sandbox.google.com/, really doesn't look any different at first glance. And Google notes as much, saying that these changes are primarily under the hood. When you hear that, most people will probably assume this means speed in showing results.

• Caffeine: Google’s New Search Index – Google has just unveiled a “secret project” of “next-generation architecture for Google’s web search“. This new architecture appears to include crawling, indexing, and ranking changes. For the first time, Google isn’t simply incorporating these changes into their existing infrastructure or replacing it. Instead, they’re providing a developer preview and are asking webmasters and power searchers to try it out and give them feedback. Unlike Google’s now-defunct SearchMash, which was intended for search experiments that wouldn’t necessarily be incorporated into Google’s main web search, the caffeine index seems to be an entirely new search infrastructure that will repace what exists now.
• More info on the Caffeine Update – Google recently opened up a preview of our new Caffeine update, and I wanted to give a little more background on this change. At the Real-Time CrunchUp a few weeks ago, I joked that the half-life of code at Google is about six months. That means that you can write some code and when you circle back around in six months, about half of that code has been replaced with better abstractions or cleaner infrastructure. Six months is an exaggeration, but Google is quite serious about scrutinizing our codebase regularly and rewriting the parts that don’t scale well to make them more robust, more elegant, or faster.

This is the Link Report for August 8th through August 10th:

• FriendFeed Co-Founder: Facebook Acquisition Talks Began in 2007 – The details!
• SEOmoz | 4 Essential SEO Infographics – Rand Fishkin at SEOMoz.org published a great post with Info Graphics that relate to SEO
• 2009 Facebook and Twitter Growth by Age Group | Ignite Social Media – The following chart by Nielsen shows that audiences above 25 have experienced a whopping 84% growth in Twitter adoption over the past 6 months. Also interesting is the 20% growth happening within the 55+ age range, compared to the 16% increase in 2-24 year olds. This slight discrepancy in growth doesn’t mean that younger audiences aren’t interested in Twitter, but suggests that they have already adopted it. (Also, after seeing the age ranges listed on this chart, I now want to see what a two-year old would tweet.)
• Facebook Acquires FriendFeed (Updated) – Facebook has acquired FriendFeed, we’ve learned. We’re gathering details now.At this point details on the acquisition are still very sparse, but it’s clearly a good match. Over the last year or so, Facebook has “borrowed” quite a few of features that FriendFeed popularized, including the ‘Like’ feature and an emphasis on real-time news updates.
• 6 Twitter Directories To Add Yourself To – Everyone is always looking for new ways to get more Twitter followers. Well, one of the best ways to do this is by getting discovered through Twitter directories. There are many out there to choose from and it’s very quick and easy to add yourself to them. So, here are a few to get you started. Feel free to share your favorite (whether listed or not) in the comments.
• What is a Natural Link Growth Profile? | SEO Book.com – 3 Common Link Building Strategies1. spiky. if the spikes are associated with news and viral marketing then that is not a big problem, but if they are sorta bought links, low quality links, etc. then this is sorta the worst way to do it.
  2. linear. not as bad as spiky…but not as good as geometric. this is where a webmaster tries to build the same number of links each month.
  3. geometric. this is where link building starts off slow, but then keeps getting better each month.
• Company Boasts it Sold Twitter Followers to Michael Jackson – With the increasing popularity of social media sites and the power of marketing on them, more and more people have been investing in services which can increase their rankings faster than they could do on their own.One such service is the highly-controversial paid Twitter follower service which has been offered by web promotions company uSocial.net for several months now. Now they’re claiming they’ve had the attention of some of the world’s largest names, including one interesting one in particular.
• Reporting SERP Spam: Know How to Report & Reclaim Your Rankings – Below is a guide about spam results, how to detect them, and finally where to report them. If you want all the links to submit a spammy site, they’re at the bottom (but if you skip all the interesting info you might not know what to look for!).
• NBA star’s Twitter ID crisis rebounds on him and the site | Technically Incorrect – CNET News – The NBA, Players and Twitter. A good mix? Debatable
• Twitter Co-Founder: Attacks Continue to Change in Nature and Intensity – Apparently, we’re not out of the woods just yet. While Twitter itself has been working reliably for most of the day, some third-party applications remain impacted by measures the company has taken to defend against DDoS attacks.